Toys on rent

 Happy kids. Happier parents. These are the people you are going to deal with in the toy rental business everyday. Set up a website through which parents can access your repository of toys and subscribe to it as well. Facilitate delivery of the toys at the customers’ doorstep after confirming bookings on the website. This way the parents are able to provide the kids a wide variety of toys, some of which might be expensive, to the meet their child’s ever changing demands.

Subscription charges from the customers. Income can also be generated through franchisees.


Insight
Is this for me

Knowledge of the brands of toys you want to include in your library
- Good people skills
- Interest in children

"It is imperative to identify your target market here and make a detailed customer profile in this business. That way we know that here in Bangalore, areas around IT hubs and other apartment centric residential areas form a large portion of our customer base," Shilpa Prasad, Rentoys. Major existing players in the space: Rentoys, toys-on-rent, toysforrent.

How it was done
The idea was put into action by Neeta Verma who saw the need for providing safe, durable and clean toys to children and at the same time make it a less expensive affair for the parents. What sets rentoys from apart from other similar services is that they only deal with branded toys in their toy library - Funskool, Fisher Price, Tomy, Lamaze etc.

Investment - Rs 5-6 Lakh    
Avg. Break even - 1.5-2 years
Margin - NA